Client
VERT Capital
Services
Brand Identity
Campaigns
Editorial Design
Illustration & Iconography
Product Design
Industry
Business
Tech
Reinforcing VERT's commitment to employee development and fostering a culture of achievement.
VERT recognized the need to implement an effective goal-setting framework, such as Objectives and Key Results (OKRs), to drive employee growth and align individual efforts with the company’s overarching objectives. However, they lacked a practical tool to support employees in tracking their progress and staying motivated throughout the year.
To address this challenge, we undertook the creation of a comprehensive weekly planner specifically tailored to it’s needs. Our goal was to develop a branded tool that not only facilitated goal setting but also fostered a sense of connection between the company and its employees.
The implementation of the planner facilitated the adoption of OKRs as a fundamental part of the company’s performance management process, enabling employees to align their individual goals with the organization’s strategic objectives. The planner became a valued resource that empowered employees to take ownership of their professional growth and contributed to a more productive and motivated workforce.





